Selling 101
Thinking about selling your home? Getting it right can make a significant difference to both your experience and final sale price. Here's our comprehensive guide to help you navigate the selling process with confidence.
Choose the Right Agent
Your real estate agent will be your partner throughout the selling journey, so it's important to find someone who:- You connect with personally (you'll be speaking with them frequently)
- Has deep knowledge of your local market
- Maintains strong relationships with potential buyers in your area
- Knows how to highlight and maximise your home's unique selling points.

Research the Competition
Stay informed about:- Recent sales in your area
- Properties currently on the market
- What's attracting buyers to your neighbourhood
Be Aware of All the Costs
Selling a property involves more expenses than many homeowners initially realise:
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Real estate agent commission
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Marketing and advertising fees
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Discharge of mortgage fees (in many cases)
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Conveyancing fees
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Moving costs
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Capital gains tax (if selling an investment property)
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Stamp duty (if purchasing a new property)
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Cosmetic renovations, cleaning and repairs
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Home staging fees if using a property stylist
Presentation Matters
First impressions count! The way your property is presented can significantly impact:- Your final selling price
- The number of interested buyers
- How quickly your property sells
- Full professional staging
- Partial staging with hired furniture pieces to enhance key areas
- DIY staging with new décor items to freshen up spaces
Price Your Home Realistically
Work closely with your agent to set the right price from the start. Overpriced properties tend to be disregarded by buyers, even after price reductions. A competitively priced property generates more interest and often achieves better results.
Invest in Good Marketing
A comprehensive marketing strategy is essential:- Professional photography that showcases your property's best features
- Compelling property descriptions that highlight key selling points
Maximum exposure through online listings, social media, and agent mailing lists.
Let the Neighbours Know
Inform your neighbours about your plans to sell. They're often invested in good sales prices in the area and might be more considerate about noise levels during inspections.
Choose Your Selling Method Wisely
Deciding between auction and private sale is an important strategic choice. Read our article "Auction vs Private Sale: Which Path Should You Take?" for detailed guidance on selecting the method that will work best for your property and circumstances.
Check Smoke Alarms
Ensure all smoke alarms are functioning and compliant with Queensland law. This is a legal requirement and essential for buyer safety.
Engage the Right Conveyancing Team
Before finalising the sale, ensure you have Cozee on your side to handle all legal aspects, make the sales contract official, and ensure the final funds are properly received.
Remember, selling your home is a significant financial transaction. Taking time to prepare properly can make the process smoother and more profitable. When you're ready to take the next step, Cozee is here to guide you through the legal aspects of your property sale.

A Final Note: Clean-Up Tips That Pay Off
A little effort in presentation can yield significant returns:
Freshen Up
- Apply a fresh coat of paint where needed
- Tidy gardens and outdoor spaces
- Declutter thoroughly
- Clean windows inside and out
- Pressure wash external surfaces
- Organise cupboards and storage areas
Depersonalise
Remove personal photos and distinctive décor to help buyers visualise themselves living in the space.
Eliminate Clutter
Create a sense of space and openness by removing excess furniture and belongings.
Even modest garden improvements can add thousands to your property's value:
- Laying fresh turf
- Mulching garden beds
- Adding colourful plants
- Ensuring pathways and outdoor areas are clean and inviting
Found your dream home? Contact us at Cozee to help make the property legally yours.